How Publishers Can Successfully Navigate the Never Normal
How Publishers Can Successfully Navigate the Never Normal Publishers around the globe have spent the past few years adapting to the new normal. Rethinking their strategies and services to respond to periods of global change and uncertainty. This uncertainty marks a new era – the never normal – and requires that publishers are agile and […]
Cookieless Tracking: The Impact of API on Publishers
Cookieless Tracking: The Impact of API on Publishers January 2024 marked a milestone in (cookieless) tracking with Google’s long-expected purge of third-party cookies. You may ask why? The answer is, Google turned off cookies for 1% of Chrome users, amounting to roughly 30 million users. In a world full of data privacy regulations and outphasing […]
Types of Machine Learning – Supervised, Unsupervised, and Reinforcement Learning
In the dynamic field of artificial intelligence, machine learning serves as the cornerstone, advancing us into an era where computers not only process data but learn from it. At the heart of this transformative technology lie three fundamental paradigms: supervised learning, unsupervised learning, and reinforcement learning. Each of these approaches represents a unique facet of […]
Searching the Future: 2023 Insights and 2024 Prospects in Monetization Trends
The Global Search Monetization Platform market size was valued at USD 687.0 million in 2022 and is expected to expand at a CAGR of 18.76% during the forecast period, reaching USD 1927.16 million by 2028.