Our Blog
MediaGuard
- May 2022
To perform fair, transparent, and advertiser-agnostic auctions, acting as an unbiased partner, Rise relies heavily on data and artificial intelligence tools to continuously improve its data-models. HUMAN’s MediaGuard is the solution to which Rise turned to expand and increase their protection against fraud.
Market Predictions Programmatic Advertising – 2022
Jan 2022
Global programmatic advertising spending reached $155 billion in 2021. New technologies are being developed faster than ever before, and to keep up with the industry companies need to familiarize themselves rapidly with these significant changes.